Bejeweled By Nicole Branding

Introducing Bejeweled by Nicole's new branding and website! Woohoo! Let's take a look at this project, I absolutely loved working on!

Working with Nicole has been absolutely wonderful. You know when you just click with someone and understand? That's us! She creates stunning jewelry for women to help express themselves and to to have it fit into their unique style all while making them feel beautiful. I adore both her and her message and she has truly inspired me throughout this process. 

When she showed me the inspiration behind the color palette she wanted, I was so excited to work with it. She wanted it to be bright, fun, girly and appeal to both women and girls. I had a blast going through inspiration and photos and can't even tell you how much I fangirl over her pieces (insert heart eyes emoji here) on the daily. She is so talented and each and every piece we put up on the website, I am amazed with her creativity and style!

The love of color was the force that drove her to start her business. Styling, designing and creating these pieces allows her to express her love for color and to see it bring joy to others. Through her jewelry she empowers women to let their true colors shine and has the opportunity to give back to her community which she holds near and dear to her heart. 

Please go visit Bejeweled By Nicole show her some love and support her! 

How To Make Snapchat A Part Of Your Marketing Strategy

I get asked quite often if Snapchat is even worth it. There are so many social media sites out there, why should you or even want to use another one? As video is quickly gaining as a top aspect in online businesses I can tell you that it is 100% worth it if your ideal audience is in the millennial age range. 

I have been on Snapchat for quite some time now and have fallen in love with the app to build relationships with my audience and market my business. Here are some ways that Snapchat can help your biz!


People love getting behind the scenes looks into businesses they enjoy. It's one thing to see a beautiful website, but it's a whole different experience once they see the environment and process of what goes on behind the screen. 


Snapchat allows you to give a more personal look with your business. They can put a face to a business and really get to know you. Building this rapport with your audience is key in the like, know and trust factor.  


Share different content on Snapchat than you would on other social medias. Share specials, updates, sneak peeks, etc.


You can add emojis that are relevant to your brand, have fun drawing on your photos or add a signature theme that your audience will automatically know as yours! 

Let's Connect!


You can add me by my username @ cali_jae or press and hold while in the snapchat camera to scan the barcode! I have been loving Snapchat recently for talking to you guys, giving tips, giving behind the scenes looks & giving daily inspiration!