You have probably heard the term "elevator pitch” tossed around quite a bit in the business world.
It is always important to have one ready because you never know who you will meet, where and when. Better to be prepared, right? You never know what opportunities will come along and you have to take them as they come!
Keep it short, sweet and to the point. Let’s be honest, how long does it take you to lose focus and concentration when someone keeps going on and on about themselves? Probably pretty quickly.
You want to make sure you are clearly stating who you are, what you do and how you provide value. You want it to be memorable and stand out.
They don’t call it an ELEVATOR pitch for nothing. You have between 10-30 seconds to really sell yourself (depending on what floor you or the other person is getting off on). That is if you are in an elevator.
This isn’t just a pitch to use in an elevator, you can use this on social media as an introduction or strike up a conversation with someone while you are out and about maybe at a networking event.
Here is my elevator pitch to give you an example….
Hi (nice to meet you) I’m Caroline Rogers, I am a brand stylist and strategist for boss babe entrepreneurs who want to grow their online businesses and attract their ideal client. I integrate the 3 aspects that I believe a successful brand needs..branding, marketing and design.
You always want to be cordial and polite. Make the conversation come naturally and always make eye contact and shake hands. Stand tall and smile, friendliness goes a long way my friend. I know this is so common sense but you would be surprised at how many people don’t do this and it is kind of a turn off. Be confident in yourself and your abilities. When you are confident with yourself, other people will be confident with you. You don’t want to be cocky but you are an expert in your field and people with find value in that and what you have to offer.
How was that? Just in those two sentences, I was able to tell the person who I am, what I do, how I provide value and what makes me different! Now I want you to try!
Let me know what your elevator pitch is in the comments below! Even if you don’t have one, try to create one based on the tips above. Hey, you might need this within the next 24 hours so it is worth a shot!