5 Fun Ways To Spark Inspiration

As an entrepreneur it is normal to go through ruts and feel uninspired. When this happens I shut all my technology off for a good while and go back to square one and do things that make me happy and it always gets me fired up again! 

Change up your computer screensaver and clean up your desktop

Organizing my computer always makes my mind feel clearer. Changing up my desktop background every so often helps me to change my perspective and get inspiration form a quote or a shiny glittery gold backdrop!

Read a magazine or book (fashion magazines always inspire my creativity)

I have always loved fashion and this business stemmed from my love of design and creativity. Browsing through fashion magazines and seeing all the different colors, textures and patterns inspire the designer in me and always give me new ideas for color palettes, images and logos! 

Decorate something (planner, draw, write)

My newest obsession has been planner decorating. It makes planning your to dos so much fun and it inspires you to get them done. Decorating my planner or just simply doodling inspires my creative juices. There is something to be said for simplicity. 

Browse Pinterest 

This may be a give in but whenever I am stuck on blog posts to write or ideas for my business I like to browse Pinterest to see what's trending and what my ideal audience is pinning. After having a little pinning mesh I am always ready to pop out a blog post! 

Get out and do something fun!

Whenever I am in a rut, I always find that getting out of the house and going to a cute coffee shop with a friend, a city adventure or just meeting up with someone who inspires me really helps and gets me back on track! 

What are some fun ways you stay inspired?

5 Reasons Why You Need Good Design Elements In Your Marketing Strategy

Let's be real for a minute here. What successful business doesn't have good design elements that they use in their marketing efforts? *cricket noise*

Yeah, none. 

Design (brand, web or graphic) is vital for all businesses no matter what field they are in. Custom design helps your brand stand out and allows your marketing efforts to be visually appealing and attract your ideal audience. 

Stand Out 

Good custom design allows your brand to stand out among your audience and will grasp your audiences attention.

Be Visually Appealing

Visual appeal is a huge aspect in business. What was one of the reasons you decided to work with someone? Was it their stunning website or photography? Really think about the visuals of the companies you see everyday.

Look Professional

In order to to be taken seriously as a business you have to keep it professional looking. People will see you as an expert and will appreciate what you put into your biz. 

Attract Your Ideal Audience

I love soft hues of blue and pink and fall for anything with gold or sparkles. Because of that and my love for simplistic and modern design, I gravitate towards products and companies that include that in their design elements. Always have your target audience in mind when designing and marketing your business. 

Increase Your Following

It is no secret that posts with nice pictures get way more engagement than posts with just plain links. People will be more inclined to follow you when you put some effort into your marketing and when they visually enjoy what you are putting out there into the cyber world.

Let me know in the comments below what your number 1 tip is for designing for your marketing efforts whether it is in social media, your newsletter or your blog!